by Venkat | Sep 30, 2024 | hps2, revops
The Bow Tie Funnel The Bow Tie Funnel popularized by Jacco van der Kooij’s company Winning By Design completely reimagines the end-to-end customer journey. How? By integrating acquisition and retention strategies, ensuring sustained revenue and long-term success....
by Venkat | Aug 5, 2024 | hps2
In the fast-paced world of business, efficiency and strategy are paramount for success. Companies often find themselves at a crossroads when they realize that their sales processes could be more efficient, scalable, and data-driven. It’s never too late to fix...
by Venkat | Jun 18, 2024 | hps2, revops
The Baader-Meinhof effect is well amplified by social media as you interact with specific topics. LinkedIn, now being a full-blown social media platform is doing exactly the same and actually, it can be useful. Case in point, I’ve been seeing the words “GTM Engineer”...
by Venkat | May 28, 2024 | hps2, lists, revops
Whether you’re starting out or looking to elevate your Revenue Operations (RevOps) career, joining a RevOps community can offer numerous benefits. Below, let’s explore top RevOps communities, each providing unique opportunities for learning, networking, and...
by Venkat | May 20, 2024 | hps2, revops
In most commercial organizations, especially start-ups, the distinction between various operational roles such as sales operations and marketing operations can often seem blurred. It’s not uncommon that roles and responsibilities overlap with a lot of double work...
by Venkat | May 13, 2024 | hps2, revops
In a quickly changing and increasingly competitive business environment, companies are being pushed to embrace new strategies to remain a step ahead and ensure sustained, long term growth. Brand positioning, product-market fit and other factors greatly influence any...
